Hang In There, the Political Ads Are Almost Over!
Political Ads! We know, right? Hold fast, friends. They’ll be done soon enough. We know everyone can’t agree all the time; that’s what makes our country great. But seriously folks – can we finally be done with the crazy ads? All we know is this: We just...
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MKE TECH HUB – This Is Not A Drill, People!
In the past 6 weeks I have attended some pretty incredible events that have been sponsored by, supported by or somehow linked to the MKE Tech Hub initiative. All of them have been super cool and, while individually impactful, when looked at as a whole, could be...
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Put Some MAGIC in Your Job Description
I read A TON of job descriptions. Seriously, I have probably read over 3000 job descriptions in the last 15 years. And I’ve probably written about 400 over the same timeframe. I know what works, and I’d like to share a simple 6-part approach with you and tell you how...
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The Cost of a Bad Hire
Everyone understands that hiring new staff is a resource intensive endeavor - no news flash here. I read an article in Forbes late last year and I think about it almost every time I interview a candidate to become C2 talent or talk to a C2 client who needs to make a...
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The Dog Days of Summer
. . . and reflect upon the Dog Days of Summer! Summer’s a great time to bring your furry friend to work with you. Pets in the workplace? There was a time not too long ago that such an idea was outlandish. These days? Not so much. Businesses all over are...
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Shorter Days, Higher Expectations
Right about now I begin to see back-to-school commercials and watch as Walgreens moves picnic gear into the clearance area to make way for binders, pencils and Halloween candy. YES, Halloween is only 90 days away. If any of you are like me, you’re looking to squeeze...
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Organizational Optimization with Scalable Alignment
Enough with the jargon. We’ve all heard it. The latest workplace catch-phrase, sales term or overused cliché being tossed around the office. Here at C2 we read more resumes and job descriptions daily than most job seekers or hiring managers do in a week....
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Hot Summer Days Call for Cool C2 Talent!
Vacation coverage, medical and maternity leaves and tight deadlines all have an easy solution: C2 Talent! Give your team a break and try out some of C2’s team of writers, project managers, designers, developers, video editors and retouchers. No minimums, no hassles,...
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C2 is Hosting a PAJAMA JAM in July!
Hey C2 clients, vendors, friends and family! In honor of our biz/ops manager Meri Frahm’s birthday this month (it’s a BIG one!), we’re hosting a PAJAMA JAM for the The Cathedral Center, Inc. What’s a PAJAMA JAM, you ask? Well, for the month of July, we’re collecting...
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Don’t Make Me Learn! (World Cup Soccer Edition)
Two things you may not know about me: I have FOMO (Fear of Missing Out) about almost EVERYTHING. Occasionally, I'm overwhelmed by all the latest advances in the marketing, advertising and design industries. If you worked at C2, you might hear me bemoan having to...
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