C2 Featured Event:
ANA Business Marketing
Online Listening – What Is It & How It Can Inform Your Marketing
Thursday, February 13th
Most marketers have a blind spot – they don’t know what current and potential customers really think about their brand and products. Social media platforms offer clues. This presentation will define online listening, explain how it works, describe its various uses through several case studies, review which listening tools are best and show examples of what a listening analysis report looks like.
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